About the Role
We are looking for a Digital Apps & Online Platforms Executive to help shape and continuously enhance Mercedes-Benz Taiwan’s digital ecosystem.
In this role, you will work at the intersection of digital product management, technology, customer experience and business transformation. You will manage key digital platforms, translate business needs into scalable solutions, collaborate with HQ and local stakeholders, and explore new technologies that create better digital experiences for our customers.
If you enjoy improving digital products, solving complex problems and turning new technologies into meaningful customer experiences, this could be the right opportunity for you.
What You’ll Do
Digital Platform Management & Product Delivery
- Manage key Mercedes-Benz digital platforms, including Mercedes-Benz website and Apps, Digital Extras and in-car digital experiences.
- Define and manage product roadmaps in alignment with HQ strategies and local business priorities.
- Drive product releases, testing, launch readiness and post-launch evaluation.
- Translate customer and business needs into clear product requirements and scalable digital solutions.
Platform Operations & Governance
- Monitor platform performance, availability and overall operational health.
- Provide first-line support (L1) for digital platform issues. Track issue status and support timely resolution and communication with relevant stakeholders.
- Perform initial issue triage, validate reported symptoms and coordinate escalation to HQ, IT, technical teams or external vendors when required.
- Establish and maintain platform governance, operational standards and working processes.
- Support cybersecurity governance and compliance initiatives.
- Manage chatbot platform operations and maintenance.
- Maintain platform documentation, issue logs and operational processes to ensure sustainable platform management.
Technology & Digital Innovation
- Explore emerging technologies, AI capabilities and digital trends.
- Drive first-party and third-party system integrations, including API-based connectivity.
- Contribute to digital innovation initiatives that enhance platform capabilities and customer experiences.
- Identify future platform opportunities aligned with business strategy.
- Benchmark relevant digital and technology best practices and recommend platform improvements.
Customer Experience & Platform Optimization
- Optimize customer journeys across Mercedes-Benz digital touchpoints.
- Identify UX/UI improvement opportunities and enhance platform usability.
- Improve service design and overall digital experience quality.
- Drive process optimization across customer-facing digital services, including New Car, Ownership and Customer Service journeys.
Digital Capability Enablement
- Monitor platform adoption and product usage to identify capability and experience improvement opportunities.
- Develop and support digital capabilities required for future loyalty initiatives.
- Enable platform features that support customer growth, engagement and personalized experiences.
- Support digital commerce capabilities and future platform expansion.
- Ensure platform readiness for new customer experience and business initiatives.
Cross-functional Collaboration
- Translate business requirements into scalable and feasible digital solutions with technical teams.
- Partner with HQ Digital Product Management teams to align global product roadmaps with local market priorities.
- Collaborate closely with Marketing, IT, CRM, Technical, Legal, Sales and external vendors to deliver seamless customer experiences.
- Act as a central point of coordination between business stakeholders, technical teams and external partners.
Who We’re Looking For
We’re looking for someone who is curious about technology, passionate about digital products and motivated by creating seamless customer experiences.
You may be a great fit if you have experience in:
- Digital product management
- Mobile apps, websites or customer-facing digital platforms
- Product roadmap and feature delivery
- UX/UI or customer journey optimization
- Digital platform operations
- System integration, APIs, CRM/MarTech platforms or AI-enabled digital services
- Cross-functional digital project management
Preferred Qualifications
- 3+ years of relevant experience in digital product management, digital platforms, mobile apps, MarTech or related fields.
- Experience managing mobile apps, websites or other customer-facing digital platforms.
- Familiarity with product development, testing, release management and platform operations.
- Good understanding of UX/UI, customer journeys and digital service design.
- Familiarity with APIs, system integration or digital technology architecture is a plus.
- Analytical and solutions-oriented, with the ability to identify issues and drive improvements.
- Strong project management and stakeholder management skills.
- Effective communication skills in both English and Mandarin.
