Mercedes-Benz Group AG is one of the world's most successful automotive companies. Mercedes-Benz AG, the Group is a leading global supplier of premium and luxury cars and vans. Mercedes-Benz Mobility AG offers financing, leasing, car subscription and car rental, fleet management, digital services for charging and payment, insurance brokerage, as well as innovative mobility services. With roughly 172,000 people worldwide, Mercedes-Benz AG operates in nearly every country of the world and has production facilities in Europe, North and Latin America, Asia and Africa.
Mercedes-Benz Vietnam Ltd. (MBV), a joint venture with the German-based Mercedes-Benz AG and SAMCO, was incorporated on the 14th of April in 1995. MBV has been tasked with the assembly and distribution of passenger cars. Since our foundation in 1995, we have been a key player in the local automotive industry, especially in the luxury segment.
Are you currently studying Marketing, Business Administration, Economics, or a related field and looking to gain practical experience in digital marketing, campaign management, and market analysis? We are seeking a detail-oriented, proactive, and collaborative individual who can effectively support marketing initiatives across digital channels, website management, analytics, and marketing operations. If you are eager to learn, take ownership of assigned tasks, and communicate effectively in both Vietnamese and English, this role will be a great opportunity to gain hands-on experience in a dynamic and professional marketing environment.
As a Marketing Intern, your responsibilities will include:
- Supporting media planning, campaign execution, and performance tracking across digital channels.
- Assisting in creating and coordinating campaign content, including social media and digital marketing assets.
- Supporting the development and coordination of POSM materials for marketing campaigns.
- Coordinating with external agencies to ensure timely and effective execution of marketing activities.
- Supporting website content creation, updates, and maintenance while ensuring content accuracy, relevance, and alignment with brand guidelines.
- Monitoring website performance and supporting optimization initiatives.
- Supporting campaign reporting and marketing performance analysis.
- Assisting in collecting, consolidating, and analyzing marketing data to generate actionable insights.
- Preparing reports and presentations to support business decision-making.
- Conducting competitor benchmarking and monitoring digital marketing activities within the automotive and premium brand landscape.
- Supporting market research and trend analysis to identify opportunities and best practices.
- Providing administrative support and documentation for marketing projects and activities.
- Assisting in coordinating internal processes and ensuring the smooth execution of ongoing marketing initiatives.
- 3rd or 4th-year university student in Marketing, Business Administration, Economics, or related fields.
- Available to commit full-time for a period of 6 months (Monday–Friday, 8 hours/day).
- Strong command of both English and Vietnamese (written and spoken).
- Proficient in Microsoft Office (Excel, PowerPoint, Word).
- Strong interpersonal skills with a collaborative and positive mindset.
- Proactive, responsible, and able to take ownership of assigned tasks.
- Detail-oriented with a willingness to learn and gain hands-on experience in digital marketing.
REQUIRED DOCUMENTS when applying:
- Your CV
- A Confirmation of Enrollment letter (giấy xác nhận đang là sinh viên) from your university is required. This letter should include your expected graduation date with your school's official stamp to be valid. (This is NOT an introduction letter, nor an academic transcript).
- Important: Please note that if you submit your CV without the Confirmation of Enrollment letter, your CV will not qualify to move on to the next step and will be kept pending until you submit the required documents
